Art Direction / Design / Marketing

Mojotone | Fender 

Officially Licensed Vintage Reproduction Cabinets

The verification of years of quality craftsmanship and vintage authenticity came in the form of an official licensing deal from Fender. The badge placed inside each of these cabinets was like a seal of approval from the music instrument giant that this cabinet was made to the quality standards and specifications as a true vintage Fender amp cabinet.

The Project

It was a dream to get to work with legendary pixels like that of the Fender logo. Having the Mojotone logo sitting next to it on a product is definitely a highlight in my career. My goal was to utilize this opportunity to get the message of Mojotone's expert quality to amp builders everywhere. The badge drilled into the inside of the cabinet was our official seal to signify the relationship between these two companies and the validation it gives to Mojotone's unceasing journey to true vintage tone.

The Output

For this campaign I contacted our friends at Premier Guitar Magazine for a three month print ad campaign announcing the relationship and showing an offering of the two collections in the series. I also designed a landing page for the series and coordinated social media post with our email campaign. The web page was created by in-house web master Steve Snyder.

Premier Guitar Magazine advertisements

Website Landing Page

Launch Email